Leadoo

Leadoo is a conversion platform that turns passive website traffic into active leads.

Leadoo is a conversion platform that turns passive website traffic into active leads.

Visit website

http://www.leadoo.com

Milestones

Founded in 2018 A Round 2019

Investment year

2019

Investment stage

Series A

Investment status

Portfolio

Deal team

Tom Henriksson

Leadoo is a conversion platform that turns passive website traffic into active leads.

While many companies attract visitors, they often struggle to convert them into customers. Leadoo’s conversational, lead-driven marketing platform specialises in identifying, activating, and converting website visitors into buyers. With engaging onsite bots, powerful personalisation, company identification, user journey mapping, analytics, sales alerts, and CRM integration, Leadoo offers a comprehensive, end-to-end website conversion solution. Acquired by SALESmanago in 2024.

News highlights

What founders get wrong about speed and scale

What founders get wrong about speed and scale

Every founder faces the same question: how fast should you go? In conversation with our Venture Partner, Duleepa “Dups” Wijayawardhana, we explored why so many startups struggle to balance speed, quality and scale, and how to get it right (at least most of the time). As Dups puts it, for every rule there is an exception, and for every exception there is something to learn.

Duleepa “Dups” Wijayawardhana

Venture Partner

Quantum computing in Europe: lessons from IQM and OpenOcean

Quantum computing in Europe: lessons from IQM and OpenOcean

When we met Jan Goetz, Professor Mikko Möttönen and the rest of the IQM founding team in late 2018, we knew we were seeing something rare. The science was hard to grasp, even for my colleague Patrik Backman, who had studied physics and some quantum theory, but the ambition was unmistakable.

General Partner

The state of agentic AI in 2025: what’s working, what isn’t, and what’s next

The state of agentic AI in 2025: what’s working, what isn’t, and what’s next

At the start of the year, “2025: The Year of Agents” sounded like headline bait. Eight months in, it feels like an understatement. Sam Altman said agents would “join the workforce” in 2025. Satya Nadella expects them to replace segments of knowledge work. Marc Benioff wants Salesforce to be the “#1 provider of digital labour.” That’s not future tense anymore - today, agents are moving tickets, shipping code, and digesting documents.

Investment Associate